Who it is for: property
Projects buyers understand. Conversations that lead to a sale.
A good property project does not sell itself. What matters is whether buyers understand the value, whether advice and follow-up are on point and whether your sales partners explain the project convincingly.

Hands-on experience
Manfred Braun.
I see where a good offer is not landing.
I have prepared property projects myself, advised buyers and built sales structures. I describe one example from this work in detail.
Starting points
How to tell it is time.
Typical situations in which an outside view helps. Not all of them will apply. Often one is enough.
The property brochure describes the building, but not why a buyer should choose it.
Investors and owner-occupiers receive the same documents and the same pitch.
After good viewings, there is no firmly agreed next step.
Sales team, sales partners and product providers work side by side instead of together.
Tasks and results
What I work on with you.
I work on your actual processes, documents and conversations. At the end, you have results that you and your team can keep working with.
Tasks
- Present property projects clearly and convincingly.
- Speak to each buyer group in the right way.
- Develop the project story and sales arguments.
- Improve customer advice, viewings and follow-up.
- Structure sales processes and the collaboration with product providers.
- Develop teams and sales structures.
Possible results
- Project story and arguments for each buyer group.
- Viewing guide and follow-up routine.
- Written sales process with clear responsibilities.
- Documents and a conversation guide for sales partners.
Who exactly
- Property developers and project developers.
- Property sales firms.
- Estate agencies.
Who I work with: Managing directors, owners and heads of sales.
The starting point
The LIONS CIRCLE Analysis.
For developers and sales teams, the LIONS CIRCLE Analysis reviews the brochure, the viewing and the follow-up.
Contact
A personal conversation is the best start.
Tell us briefly what you would like to discuss. In a free introductory call with Manfred Braun, you find out whether and how working together makes sense.
- Book an appointment
- Introductory call, 30 minutesStrategy meeting, 60 minutesArrange a call back
- Phone
- 0172 9600766
- mail@lionscircle.de
- Location
- Dresden. Consulting on site or by video.