Sales consulting from Dresden
Your offer is good.Your customers rarely notice.
LIONS CIRCLE shows property developers, estate agents and sales-driven companies where value is lost in the offer, in the conversation and in sales, and works with them on how it reaches the customer.
The first step is an analysis at a fixed price, with a written result.
Personally led by Manfred Braun
From practice
Three places where good offers lose business.
They are hard to see from the inside, because everyone in the company has long known the offer. Customers see them immediately.
- 1
The brochure describes the building, not the decision.
Investors calculate, owner-occupiers picture their lives. Both receive the same brochure, and neither finds their reason to buy in it.
- 2
After the good conversation, the next step is missing.
The prospect is impressed, the documents have been sent, no appointment is set. This is where many deals are lost, long before price is discussed.
- 3
Partners receive documents, but no line of argument.
Sales partners sell what they can explain most easily. Without a clear core story, that is rarely your project.
Impact Check
Where does your company lose impact?
Six statements, two minutes. Answer as things are today, not as they should be. Your answers stay on your device.
Statement 1 of 6
Everyone on my team explains our value in one sentence, and they all say the same thing.
Statement 2 of 6
Customers can say why they chose us over a competitor.
Statement 3 of 6
After a good conversation, the next step is always firmly agreed.
Statement 4 of 6
In important conversations I set the direction, even when objections arise.
Statement 5 of 6
After the purchase, customers experience something they tell others about of their own accord.
Statement 6 of 6
AI already saves us noticeable time today, in a specific process.
These questions can be clarified in a free introductory call with Manfred Braun.
Your impact profile
Your biggest lever lies in positioning and offer.
When everyone on the team explains the value differently, the customer hears several offers and chooses none of them. A shared core story is often the fastest route to more deals, without more effort in sales.
The next step: in two sessions, the Analysis Package shows exactly where the lever lies and what to do first. Fixed price EUR 3,000 remote, EUR 4,000 on site.
Your biggest lever lies in sales and conversation management.
Many opportunities are lost after the first conversation, not in the conversation itself. Parting without a firm next step leaves the decision to chance and to the competition.
The next step: in two sessions, the Analysis Package shows exactly where the lever lies and what to do first. Fixed price EUR 3,000 remote, EUR 4,000 on site.
Your biggest lever lies in your personal impact.
Confidence in conversation has little to do with volume. It comes from clear questions, a calm way of handling objections and a prepared next step. This can be trained in a targeted way.
The next step: in two sessions, the Analysis Package shows exactly where the lever lies and what to do first. Fixed price EUR 3,000 remote, EUR 4,000 on site.
Your biggest lever lies in customer experience.
Enthusiastic customers are the most cost-effective sales channel there is. Recommendations arise where customers experience something worth telling. Usually all that is missing is one deliberately designed moment.
The next step: in two sessions, the Analysis Package shows exactly where the lever lies and what to do first. Fixed price EUR 3,000 remote, EUR 4,000 on site.
Your biggest lever lies in the use of AI.
AI only pays off when it improves a specific process. One well-chosen use case that your team masters itself achieves more than ten tools nobody uses.
The next step: in two sessions, the Analysis Package shows exactly where the lever lies and what to do first. Fixed price EUR 3,000 remote, EUR 4,000 on site.
You are already well positioned.
When much is going well, the next step lies in fine-tuning. That is exactly where a good company becomes the preferred one. An outside view shows which adjustment moves the most.
Engagement
The first step: the Analysis Package.
Your documents are reviewed in advance, followed by a workshop and a results workshop. You leave with a written assessment, the three biggest levers, concrete next steps and an honest recommendation.
Entry
Analysis Package
EUR 3,000remote, EUR 4,000 on site
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Development Project
from EUR 3,500one-off, depending on the advisory field
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Personal Advisory
from EUR 1,500per month, 6 or 12 months
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30-minute introductory call free of charge. All prices net plus VAT. After the analysis you are free to decide whether and how to continue.
Services
Five levers, one goal: more business.
Positioning, sales, personal impact, customer experience and AI. The analysis shows which of them matter for you.

Founder and Owner
Manfred Braun.
I see where a good offer leaves business on the table.
LIONS CIRCLE is my company, and I lead every engagement myself. I have sold in very different markets, built teams and developed business. I bring this experience to your company: understand quickly, name things clearly, implement together.
- Around 20 years
- of entrepreneurship and sales
- Five industries
- from retail and hospitality to real estate and solar energy
- Track record
- in building sales and partner structures
Contact
A personal conversation is the best start.
Briefly describe your concern. In a free introductory call you and Manfred Braun clarify whether and how working together makes sense.
- Phone
- 0172 9600766
- mail@lionscircle.de
- Location
- Dresden. Consulting on site or by video.